Last Update: July 2024
Strenghts
  • Demographics and urbanization drive strong demand
  • Innovation in smart home devices
  • Some very strong niches (robotic appliances, health & wellness equipment, small kitchen appliances etc.)
Weaknesses
  • Highly cyclical sector 
  • Concentrated distribution networks (i.e. specialty retailers)
  • Equipment rate is high for a number of products (TV sets, kitchen appliances etc.)
  • Furniture segment is highly fragmented